Welcome to Canopy Crossroad's newsletter, Under the Canopy.

In this sesh, we’ll take a look at our YouTube Channel High Notes — featuring our latest and greatest product reviews — and highlight our most recent educational article, which explores how cannabis can aid in exercise and recovery.

We’ll also introduce one of our amazing Canna-Coaches. Much like a wine sommelier, our Canna-Coaches have the expertise and knowledge to guide customers towards the ultimate cannabis experience.

What motivated you to work in the cannabis industry?

I love how fast this industry is growing and how much there is to learn — whether it’s about new strains, the science behind cannabis effects, or developments in the tech side of the industry. It’s not just about selling cannabis, it’s about educating people, breaking old stigmas, and helping customers find exactly what works for them. Plus, it’s fun to talk about weed all day and get paid for it.

What is one misconception about cannabis consumption that people should be aware of?

That it makes everyone lazy. Some strains will definitely have you melted into your couch, but others can give you energy, boost creativity, or help you focus.

What are the most rewarding parts of being a Canna-Coach?

Helping people find exactly what they need. When a customer comes back to the store and says a product you recommended worked perfectly, it’s the best feeling. I’m happy to know I could help someone find relief, comfort, or even just a good time!

That’s all for this issue of Under the Canopy.
If you’re ready to kickstart your cannabis journey, come meet Dawn and our other Canna-Coaches in person at 9 West Street in Red Bank. They’ll get you on the right path. Or visit us online at Canopy Crossroad to check out our inventory and growing library of educational resources.

Under the Canopy 2025

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